What's the Impact of a Leader's Style?

by Elaine Morris

WHAT DO EFFECTIVE LEADERS DO?

Any savvy businessperson might describe the role of leaders as setting and communicating vision and strategy, and motivating and rewarding employees. However, the true bottom-line imperative for any business is that the work environment be conducive to employee productivity. In fact, the atmosphere of the workplace (generally referred to as “organizational climate”) has been found to be the single greatest internal factor that drives employee performance. Hundreds of studies have demonstrated the link between organizational climate and key performance measures such as sales growth, product cycles, productivity, and customer perceptions of service quality. Typically, climate has accounted for 10-25% of the variance in such key business indicators.

How is that climate created? Studies have shown that it is shaped primarily by the behaviors of leaders and managers. The behaviors leaders and managers tend to employ most frequently are often referred to as their leadership “styles.”1

LEADERSHIP STYLES THAT GET RESULTS

Research conducted by Daniel Goleman (author of Primal Leadership and Social Intelligence) together with the Hay Group, has identified six distinct leadership styles2, the most effective of which are rooted in emotional intelligence.

Most importantly, this research demonstrates that the most effective leaders do not rely on only one style, but have learned to employ most of them according to the needs of different situations. It also shows that over the long term, four of these six styles tend to create the most positive organizational climate.

The Leadership Styles Defined

  • Visionary: Moves people toward shared dreams; most positively impacts climate; appropriate style when changes require a new vision, or when a clear direction is needed
  • Coaching: Connects what a person wants with the organization’s goals; highly positive impact on climate; used to help an employee improve performance by building long-term capabilities
  • Affiliative: Creates harmony by connecting people to each other; positive impact on climate; appropriate to heal rifts in a team, motivate during stressful times, or strengthen connections
  • Democratic: Values people’s input and gets commitment through participation; positive impact on climate, especially when buy-in is needed or to get valuable input from employees
  • Pacesetting: Meets challenging and exciting goals; can have highly negative impact on climate if used too frequently or poorly executed; best used to get high quality results from an already motivated and competent team
  • Commanding: Soothes fears by giving clear direction in an emergency; often this style is misused and has a highly negative impact on the climate; appropriate in a crisis, to kick-start a turnaround, or with problem employees3

THE IMPACT OF LEADERSHIP STYLES ON ORGANIZATIONAL CLIMATE

There are six key dimensions or indicators of the quality of organizational climate. They are:

  • Clarity: giving employees a clear understanding of the organizational mission and their expected contributions to its fulfillment
  • Flexibility: fostering risk-taking behavior; being free of unnecessary rules or bureaucracy
  • Responsibility: giving employees an appropriate level of authority to perform their jobs effectively
  • Standards: consistently applying the highest quality standards in all aspects of the business
  • Rewards: tangible and intangible rewards for performance; includes recognition and awards
  • Team Commitment:fostering pride in the organization; motivating employees to “go the extra mile”

Research investigating how each leadership style affected the six drivers of climate shows the Visionary leadership style has a positive impact on almost ALL dimensions of climate. Three others, Affiliative, Democratic, and Coaching, follow close behind. That said, these findings indicate that no style should be relied on exclusively, and all have at least some appropriate short-term uses.

Selecting leadership styles can be compared to playing a game of golf. Over the course of a game, a golf pro picks and chooses clubs based on the demands of the shot. Sometimes the pro thinks it over, and sometimes he or she instinctively reaches for the right tool. Today’s business environment is challenging, to say the least, and successful leaders must play their leadership styles like a pro—using the right one at the right time.

In Partnership,

Elaine Siciliano Morris


1The impact of climate on productivity was originally developed as a theory by psychologists Litwin and Stringer in the 1960s, and borne out by over 30 years of research involving over 3,000 companies, led by Harvard professor Dr. David McClelland and his colleagues at McBer & Company.

2The study used a random sampling of nearly 4,000 executives from a worldwide database of nearly 20,000.

3From the article, Leadership that Gets Results by Daniel Goleman, published in the Harvard Business Review, March/April 2000 issue.


About the Author: Elaine Siciliano Morris is principal consultant and founder of Sea Change Inc, an organizational effectiveness firm based in the Dallas/Fort Worth area. A frequent keynote speaker and workshop presenter on leadership, corporate culture and personal growth, Elaine works with leaders and their teams to create productive and rewarding work environments. More information about her is available on her website: www.seachangecoach.com, or contact Elaine by phone at 972-407-0648.


 

 


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Consumer Products Multinational Study

A study of executives in a multinational products company illustrated the link between positive climates and performance indicators.
At the start of the fiscal year, each executive was given financial targets for his or her unit to meet. Bonuses for the execs and their team were directly tied to these performance measures. At the close of the fiscal year, the analysis showed a positive correlation between the climate dimensions and performance measures. In other words, regardless of country, the units with the better climates produced better financial results. (Hay McBer, 1995)



LOMA STUDY

In a study of CEOs of major life insurance organization, the climate they generated for their direct reports was shown to predict the performance of the entire organization. The companies were divided into two groups: those with positive climates and those with average climates. In this study, climate alone was able to correctly sort if the company was a high performance or low performance company 69 percent of the time. This percentage was increased to 75 percent accuracy when specific variables were focused on.
(Hay Mc/Ber Study, 1995)

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